Tuesday, March 12, 2019
Apple Analysis
apple military control Analysis As a mutual fund manager, the decision to raiment or non to grade in a company is angiotensin-converting enzyme that entails thorough research of a companys assets, business practices, and their g everywherenment agency ahead. As a mutual fund investor, I want to invest in a businesses with high return on investments and businesses that need verifying but will not hinder my business. I will dispense a detailed analysis of their brand, stakeholders, customers, products, business ownership, and a SWOT analysis. scope Information apple was founded by Steven Jobs, Stephen Wozniak, and Ronald Wayne in 1976, they launched their set-back computer in 1977 in which they realize over $100 million by 1980. In 1984, orchard apple tree introduced the Macintosh, the first personal computer with a mouse, which was re all toldy unsuccessful in the beginning. Steven Jobs left-hand(a) apple but returned to work there in 1997. apple created very innovati ve products much(prenominal) as the iPod, iMac, iPhone, and iTunes. orchard apple tree is cognise for technologically move on innovative products, which in return allows them to market their products at high one dollar bill value and create a high demand.With the resignation and death of Steven Jobs, the prox of Apple is unpredictable. SWOT Analysis (Strengths, Weaknesses, Opportunities, Threats) Strengths Apples products atomic number 18 stellar(a) the way in design, reliability, longevity, uniqueness, and development. Products such as the iPhone, iPad, Mac, and the iPod confirm become the psyche in their specific arnas. Apple is known for creating innovative products that attract to muckle of all ages. Unlike legion(predicate) other companies, Apple is involved with all(prenominal) aspect of their product from the design to the software on the products.With the manikin of products offered by Apple, they assume very many trusty customers whom can use Apple for all o f their IT needs. This is important when branding a product with all of the variety choices of electronics offered. In addition, Apple has capitalized on their products by making them easily brotherly to their consumers. The capital punishment of iTunes, a proprietary digital media player application, used for vie and organizing digital music and video files (Wikipedia), which is also harmonious with Windows, has enhanced their level of distribution to adults and children. According to datamonitor, Apple is urrently the largest technology company in equipment casualty of market capitalization. Weaknesses One of the most notable weaknesses was Steven Jobs resignation in marvellous and his death in October. Job was considered the backbone of Apple and is hugely prudent for the success of the company over the past decade. Apple products are kinda pricey compared to their competitors products, which may keep them from obtaining or retaining clientele. With the current state of o ur economy, many customers cannot afford to pay more than for a product especially when there is a similar more affordable product available.Considering Apple does all of the designing of the hardware with their products, many apple products are not compatible with Microsoft. A huge example of this is the inability to use Microsoft office on many Apple products. Perhaps if Apple branched step up and spread out their research and development, they could constitute more products that are interchangeably adaptable/compatible. Opportunities Apple has the opportunity to stretch out their iPhone to other retailers such as Sprint and T-Mobile quite an than just limiting it to AT&T and Verizon.The iPhone has proven to be a very successful product even with all of the defects they have had to touch over the years, and it can present huge expansion opportunities. Apples Mac computers and notebooks have been a huge success and are known for their virus free operating systems. Apple shou ld take advantage of this and expand more into the European and Asian markets which could help capitalize their profits. With the increase strain on eco-friendly products, this market is only growing and can open the doors for Apple to expand even more. ThreatsApple is in constant competition with PC competitors such as Dell, Microsoft, and HP, and on the mobile side, Motorola, Nokia, and Samsung. Both sides of their competition offer more affordable products and many times pick up the slack where Apple failed at. An example of this is the Google TV and the Android by Motorola. Also, many companies have latched out to businesses and become their primary source of equipment, however because Apple products are not compatible with Microsoft office, it prevents them from successfully entering this market.The companys internal and outdoor(a) stakeholders According to the U. S. Department of Interior, a stakeholder is any individual or group that has an interest in a decision or action s of the company. The stakeholders can have authority or decision-making power, affected by the decisions, and is a part of the implementation process. The internal stakeholders are the employees and the companys owners. When Steve Jobs resigned, Tim Cook became the new chief executive officer of Apple. As the CEO you are responsible for making sound decisions that do not hurt your company and its employees.In conjunction with the CEO, the managers, researchers, developers, partners, and all other employees are internal stakeholders as well. The employees needs are that they have proper working conditions and reasonable benefits package to keep them employed. With the success of Apple over the last few years, it is safe to say that Apple as a company is meeting the needs of their personnel. The external stakeholders are the customers, suppliers, and the governance. The customers ultimately bemuse or break the success of a company because they are the ones that have to be impress ed enough to buy the products.Customers expect great service, lord products, and reasonable prices. Apple has listened to their customers needs and implemented various services to realise they are satisfied with their products. Apple is a consumer of their suppliers, therefore, the suppliers need to make certainly that Apple is happy with their services, and in return Apple will dwell to utilize them. Another external stakeholder we sometimes forget about are the government and media outlets. As we all know the media plays a huge contribution in the success or failure of a company.Apple has experienced some(prenominal) sides of the media, and with the tragic death of Steven Jobs, the media has focused huge amounts of attention on Apple which could turn into a positive outcome. With the economic crisis we are going through, the government expects Apple to create jobs to help strengthen our economy and they also have the ability to raise taxes that Apple pays. In conclusion, App le has very loyal customers and as long as they keep working to create and perfective aspect their products, they will always remain a stiff competitor.With Apples plans to expand and diversity to integrate into other markets shareholders and stakeholders have nothing to headache about. References U. S. Department of Interior. (). What is a Stakeholder. Retrieved from http//mits. doi. gov/cadr/toolkit/stakeholder_index. cfm Apple Inc Company Overview. (2011). Retrieved from http//www. datamonitor. com/store/Product/apple_inc? productid=5B0A0C20-9BB6-4284-A575-AC0F2261F45C Wikipeida. (2011). Apple Inc. . Retrieved from http//en. wikipedia. org/wiki/Apple_Inc.
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